Helios is a fictional candle company. The concept of the candle goes back to the Greek Mythology days. The candles story is based around the Sun God and his job of giving the world sunlight. Though in most practical ways he is needed during the day for sunlight, what about at night? What about the people out there afraid of darkness. That is how Helios was created.
The idea of this brief was to be fun and full of humor. I wanted to tackle this from a perspective of keeping the class and elegance of Greek Mythology through the packaging’s visual aesthetic and colors but not take it as serious with the actual story meaning behind the candle company .